01·May 2026
The 47-Point SA SME Marketing Audit Framework
Full reveal of the framework that ran the Yassir audit. Free, no email gate.
Insights
Operator-led writing. No thought-leadership theatre.
Long-form pieces written from inside the operating motion. Frameworks, audits, benchmarks, and case-grade detail. Each pillar piece anchors a specific revenue or AI question SA SMEs face in the $250K to $5M band.
Publishing schedule
First pillar piece publishes May 2026. Then weekly across 12 weeks.
The 12-piece program is committed to a public schedule because the deadline is what makes the writing happen. Subscribe via RSS once available, or follow on LinkedIn.
02·May 2026
The Growth Team Model
How AI-augmented pods replace 6-person agency teams without the salary line.
03·June 2026
The SA SME AI Marketing Playbook
12 plays that compress CAC by 30% or more. Tooling specifics, not abstractions.
04·June 2026
CAC Benchmarks by SA SME Sector, 2026
Free dataset for SA SMEs. Real numbers, sourced and cited.
Eight more pieces sequenced through August 2026. Full publishing schedule on the LinkedIn Company Page once it goes live.
While you wait
The work is already documented in the case study.
Most of what the pillars will reveal is already operating inside the Yassir engagement. The deep-dive walks the actual trajectory: CAC, CPI, GMV, audited monthly.